Diamond Racing and its fellow piston suppliers under Race Winning Brands have joined forces to help Power the Cure for cancer through support of the American Cancer Society. Learn how you can represent the high-performance community and truly make a difference!
The performance and racing community has long been filled with individuals, teams, and organizations that devote time and resources for the benefit of greater causes. Race Winning Brands has proudly embraced this community trait for several years now with the Pink Piston Project, something initially established as an effort to expand breast cancer awareness and support research with funds raised from T-shirt sales.
This year, the RWB Family is proud to announce substantial expansion of these efforts for 2022. Race Winning Brands has partnered with the American Cancer Society (ACS) to help drive donations for fundraising that will not only help Power the Cure for breast cancer, but support the many different types of cancer research backed by the ACS.
Diamond Racing is proud to join our fellow performance suppliers in helping Power the Cure. Patrons that donate to the ACS through the Pink Piston Project donation page will be entered to win one of four grand prizes:
The support doesn’t end there! RWB is also releasing newly designed women’s and unisex Pink Piston Project to offer for sale directly from Diamond Racing or any of your favorite RWB brands. All proceeds from the sale of these shirts will be donated to the American Cancer Society as well, adding another channel of support to help Power the Cure!
That’s not quite all, Diamond's cancer fundraising efforts for 2022 are threefold!
Diamond will be donating a portion of proceeds from all piston sales, ensuring fundraising efforts are approached from all angles to make as big of an impact as possible.